Soft opening of the Hikari Expansion Binh Duong New City

TopicsAugust 27, 2022
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On August 27, 2022, BECAMEX TOKYU Co., Ltd, held the soft opening event for the expansion phase of Hikari Commercial Area in Binh Duong New City, Binh Duong.

In this time’s opening, Hikari Area welcome the store from 2 influential brands - Starbucks and Gong Cha. At the same time, after a while of "warming up" earlier this year, the Japanese restaurant Sushi Ren will also officially open wider to its customers.

The soft opening event took place from 9:00 in the morning of August 27, attracted a large number of customers who came to experience the service and products of this 2 brands after the long wait. Per this opening, both Starbucks and Gong Cha released many attractive promotions for their fans.

To be specific:

- The Hikari Gong Cha store offered 20% off for the entire menu until August 28, as well as sending gifts such as Gong Cha tumblers, rain coats, notebooks, sticky notes and 20% off voucher based on bill value.

- Starbucks offered each customer 1 Card Holder when successfully sign up new Starbucks Rewards account at Hikari store.

Apart from that, customers also had the chance to try their luck and win the gifts from BECAMEX TOKYU with a "lucky spin" game. ​

The highlight of this Hikari’s expanded area’s official public open was the astonishment of the visitors when being able to enjoy the unique and fresh look of Hikari that reflected the concept itself - "Made to Enlighten".

The complex of views with architectural curves blend with the lights, green and water, that create a contemporary beauty altogether, that serve splendid optical effects as well as impressive photos to the visitors.

At the end of the event was an acoustic show by music bands in Binh Duong, where visitors could enjoy the joyful and comfy weekend night with their family and friends.

After the presence of Starbucks, Gong Cha, and Sushi Ren, the Hikari Commercial Area will be welcoming more opening of famous brands to its expanded area very shortly, namely Pizza 4P’s, Uraetei, Bep Nha Xu Quang, Chuk,...

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