Today, learning is no longer confined to textbooks or the four walls of a classroom. A field trip, a sports day with friends, or even making a simple purchasing decision for the first time can become meaningful experiences that shape a child's growth.

With the goal of creating more opportunities for experiential learning, BECAMEX TOKYU has been organizing Kids Tour, an educational field trip program held across public spaces and commercial developments within TOKYU Garden City. Over the past years, the program has partnered with numerous schools both within and beyond Bình Dương Ward, bringing students hands-on learning experiences that are closely connected to everyday life.

1. Learning from Nature and Sustainable Living

One of the regular destinations of Kids Tour is Hikari, a commercial area developed with sustainability at its core.

Students from Viet Anh Kindergarten feeding fish at Hikari

Here, students are introduced to waste sorting, learn how kitchen waste can be converted into organic fertilizer, and observe how nature is thoughtfully integrated into an urban environment through ponds, natural light and landscapes featuring edible plants.

Terms and illustrations once seen in textbooks become much more tangible as children observe them firsthand and participate in hands-on activities.

Through these simple yet meaningful experiences, environmental awareness is nurtured naturally and leaves a lasting impression.

Beyond exploring nature, Kids Tour also takes students into commercial spaces where they learn through familiar real-life situations.

Students from Vinh Son Kindergarten participating in an experiential learning activity at SORA gardens SC

With a small assigned budget, children are encouraged to choose suitable items, balance needs with preferences, and confidently communicate with store staff whenever they need assistance.

These everyday experiences help foster independence, decision-making skills and confidence in communication.

At the football field of SORA gardens Links, sports days become much more than moments of physical activity.

Through games and team sports, students learn to cooperate with teammates, follow the rules, encourage one another during challenges and celebrate victories together. These are valuable life lessons that cannot easily be gained from textbooks alone.

Another memorable stop on the journey is BECAMEX TOKYU Bus.

Here, students meet the operations team, learn about the daily work of bus drivers and discover what it takes to keep every bus journey running safely.

The visit also introduces children to basic traffic safety, proper etiquette when using public transportation and the importance of respecting those who contribute to serving the community. These everyday concepts become much more relatable through firsthand experience. 

Each Kids Tour lasts only one day, yet what children take home is far more than photographs or stories to share.

Sometimes, the most memorable lessons are not learned from a blackboard or a textbook, but through real-life experiences that spark curiosity, build confidence and deepen their understanding of the world around them.

Looking ahead, BECAMEX TOKYU hopes to continue collaborating with schools to expand experiential learning opportunities, contributing to engaging and meaningful extracurricular environments for future generations.

For BECAMEX TOKYU, every space within TOKYU Garden City is designed not only to support everyday living, but also to serve as an extended classroom - a place where children can observe, experience, and learn from life itself.

KIDS TOUR – An experiential learning field trip

In a world where it is becoming easier to “make friends” with smartphones, tablets and online games, finding real-life companions to grow up alongside can sometimes be surprisingly difficult. Yet for Lập (in the green T-shirt, on the right) and Phong (in the white shirt, on the left), childhood is still filled with football matches, laughter and a genuine friendship that continues to grow at TOKYU Garden City. 

Phong and Lập’s friendship began when they both joined Kawasaki Frontale Football School. During one practice session, right after Lập had joined the class, Phong was the one who started the conversation. From those first introductions, the two boys gradually became closer with every training session. 

When they first met on the football field, the things that caught their attention were surprisingly simple. 

“I met him at football practice. When we were competing for the ball, I thought he was really good at football” Lập recalled. 

For Phong, his first impression was shaped not only by Lập’s skills on the field but also by his personality. 

“At that time, I thought Lập was cheerful, friendly, and really good at football. I was sure that we would become close friends and great teammates.”  

Although they became close friends, Phong and Lập were often placed on opposing teams during training sessions. On the field, they were opponents, both determined to win every challenge and give their best. Yet as soon as the whistle blew, the two boys would laugh, chat and continue playing together. 

Part 2: Ordinary Days, Precious Memories 

Beyond the football field, Phong and Lập often make time after school to play and spend time together. 

“We often go out to eat together” said Lập. 

“When we’re not playing football, we hang out together. We also talk about becoming football players in the future, even though we might end up being opponents” Phong shared. 

Perhaps it is these innocent conversations that have made the boys’ friendship grow even stronger. 

Whenever they have time on weekends, the two friends also enjoy participating in different activities together. Phong shared that he especially enjoys joining programs organized by Kawasaki Frontale Football School, such as tree-planting activities and football matches. Meanwhile, Lập said that he loves taking part in the weekend activities and events held in his neighborhood. 

When asked about their favorite places around the neighborhood, each boy had a different answer, though both were closely connected to the familiar spaces of childhood. 

“I like SORA gardens area because it has a football field and a shopping center” said Lập. 

“I like Kawasaki Frontale Football School area and the park” Phong replied. 

If a new friend were to move into the neighborhood, both boys would happily become “little tour guides,” showing them all their favorite places. 

At a time when children can spend hours in front of smartphones and tablets, Phong and Lập’s answer might come as a surprise. 

“I prefer playing with my friends to playing on my phone.” 

For the two boys, the joy of friendship comes from simple things: chatting, running around on the football field and discovering new experiences together. 

“Playing with friends is more fun because there are always new things to do.” said Phong. 

“It’s fun because we can talk and play football together” Lập added. 

When comparing video games to spending time with friends, Lập gave a particularly amusing answer: 

"Video games aren’t real but playing with friends is, and it’s much more fun." 

For Phong and Lập, what makes childhood special is not modern entertainment or digital devices, but afternoons spent on the football field and the laughter shared with friends. 

When talking about their favorite memories, both Phong and Lập immediately thought of moments connected to football. 

“Our happiest memories are winning football matches together and hanging out together.” said Lập. 

“One of my favorite memories was going to Gò Đậu Stadium to watch the match between Becamex Hồ Chí Minh and Hà Nội FC together.” Phong recalled. 

After countless training sessions and football matches together, Phong and Lập have come to understand each other even better. To Lập, Phong is not only a classmate but also a kind and caring friend. 

“My friend is very kind, adorable and always cares about me.” 

Besides sharing the joys of childhood, the two boys also share a love for football and dreams of their own. Phong hopes that his friend will continue chasing his dream on the pitch. 

“I hope Lập will achieve his dream of becoming a great football player.” 

A friendship often begins with a single encounter: on a football field, in a park, or at a weekend community event. When children are given opportunities to meet, play together and share common interests, meaningful friendships naturally take shape. 

At TOKYU Garden City, open spaces, sports classes, and community activities for families and children are helping create those opportunities every day.

“A beautiful childhood is having friends to grow up with” 

Through open spaces, sports classes, and community activities, BECAMEX TOKYU is fostering an environment at TOKYU Garden City where children can meet, connect and childhood friendships can naturally blossom. 

Childhood Friendship at TOKYU Garden City

At TOKYU Garden City, a city is shaped not only by its homes or the people who live there, but also by the way every movement is thoughtfully connected each day. 

For more than a decade, the KAZE buses have become an essential part of daily life here, steadily serving the mobility needs of residents and the community. With its signature grey-and-green palette and flowing design inspired by the image of wind (“KAZE” means “wind” in Japanese), each KAZE bus reflects a sense of gentleness and reliability. Beyond convenience, the buses operate on clean CNG fuel, helping reduce emissions and contributing to more environmentally friendly journeys.

But...these journeys do not simply begin at a bus stop. 

Behind every bus that continues to run safely and smoothly through sunshine and rain is the dedication of many people working together behind the scenes. So who are they?

1. Drivers - steady hands behind safe journeys

A smooth ride and a safe journey never happen by chance. They are built upon experience, responsibility, and unwavering focus behind the wheel. Drivers are not only responsible for operating the buses, but also for ensuring the safety of every passenger on board. Yet their work goes far beyond driving itself. Before each trip begins, they carefully inspect their “travel companion” - from brakes, tires, and signal lights to smaller systems such as onboard Wi-Fi and stop announcement devices. They also prepare the buses to be clean, comfortable, and ready to welcome passengers. 

What is the greatest sense of fulfillment of your work?

Mr. Le Van Hoang - Driver: "The greatest joy for drivers is riding passengers safely to their destinations and on time. No matter how challenging the work may be, a simple thank you or a smile from passengers is the motivation for us to keep dedicating. Being able to serve the community and work in a professional environment is something we are truly proud of at Becamex Tokyu Bus."

2. The Operations - keeping every journey on schedule

At Becamex Tokyu Bus, the Operations Department works toward one important goal: delivering a Japanese-standard public transportation service where punctuality is always a priority. They are responsible for arranging bus schedules and coordinating drivers’ shifts to ensure smooth daily operations. Although they are not physically present on each bus, they closely monitor every movement on the road, making sure even the smallest unexpected situations are handled promptly. This team also listens to customer questions and feedback through the hotline system, responding carefully and continuously improving service quality. Every task they perform shares the same purpose: ensuring every bus arrives on time, every driver serves passengers professionally, and every passenger feels at ease throughout their journey with KAZE buses.

From an operations perspective, what is the most important factor in ensuring safe bus journeys?

Mr. Nguyen Hong Tinh - Manager of Operations Department: “Responsibility is the most important factor in ensuring safe journeys. At Becamex Tokyu Bus, we always operate under the philosophy of ‘Safety - Comfort - Responsibility’. Safety depends not only on the drivers’ skills, but also on strict operational procedures and thorough vehicle inspections before every trip. That is why our operations, maintenance, and driver teams always work closely together to ensure every bus runs on time, operates smoothly, and earns passengers’ trust.”

3. The Maintenance - preserving smoothness in every movement 

For the Maintenance Team, every day revolves around inspection, servicing, and handling technical issues to ensure stable bus operations. From critical safety-related systems to cleaning and caring for the interior spaces, every process is carried out consistently before and after each journey. Beyond maintaining vehicles, these technicians are also safeguarding the safety and comfort of every passenger. Though passengers may never meet them directly, the value of their work is present in every smooth ride. 

What is special about the KAZE bus inspection and maintenance process that helps ensure service quality?

Mr. Nguyen Van Cuong - Deputy Maintenance Manager: “Our inspection and maintenance process follows the principle of ‘prevention before failure occurs’. At Becamex Tokyu Bus, we establish replacement schedules for parts that naturally wear over time, while also implementing monthly and yearly maintenance plans to ensure all buses remain in the best operating condition. In addition, our maintenance team proactively performs daily inspections to minimize issues and provide passengers with safe and comfortable journeys.”

4. The Planning - strengthening connections through every route

The Planning Team’s main responsibility is conducting field surveys and research to optimize bus timetables and ensure every route meets passengers’ mobility needs. Beyond scheduling, they also develop meaningful incentive programs and policies that encourage people to use public transportation more frequently, including discounted monthly passes for students, free rides for passengers over 60 years old, and commuter cards for TOKYU Garden City residents. Every effort is aimed at bringing KAZE buses closer to daily life and encouraging greener commuting habits within the community. 

What goals is the Planning Department working toward?

Mr. Nguyen Tan Khoa – Planning Team Leader: “Our goal is not only to operate buses on time, but also to build the image of a safe, modern, and professional public transportation service inspired by Japanese standards. Through optimized timetables, promotional activities, and bus pass programs, we hope buses will become a trusted transportation choice for more people. In the future, we hope KAZE buses will continue expanding and become a familiar companion in the everyday lives of the community.”

Four departments, dozens of people, different responsibilities - yet all moving toward one shared purpose: creating greener journeys for the community, and together with the community. Their efforts go beyond transportation services alone, they reflect the care and dedication that continuously shape and sustain TOKYU Garden City every day. 

If you choose KAZE buses as your daily means of transportation, contributing to environmental protection and helping preserve the city’s greenery, then every effort made behind the scenes has truly been worthwhile. 

Thank to all the silent individuals behind these green journeys for not only operating buses, but also for building a story of dedication, professionalism, and sustainable urban living - helping shape KAZE buses and a greener future at TOKYU Garden City. 

There are journeys that do not simply begin at a bus stop…

Every KAZE bus journey operated each day contributes to the vision of building a convenient and sustainable transportation system at TOKYU Garden City. Through these efforts, BECAMEX TOKYU BUS not only encourages the use of public transportation, but also gradually helps shape a more connected urban community and pave the way toward greener journeys in the future. 

Behind KAZE buses: Stories of the people powering green journeys

BECAMEX TOKYU, Japan Vietnam Festival in Ho Chi Minh City - JVF

As one of the first facilities to be put into operation when the SORA gardens Links was completed in June 2023, SORA gardens Links Skatepark offers a new experience for those interested in urban sports in Binh Duong New City. 

The skatepark is designed with a spacious layout, incorporating various features such as ledges, stairs and ramps, providing suitable conditions for practice and experience across different skill levels.

Beyond skateboarding, the space is also flexibly used for other urban sports such as BMX (Bike Motocross), contributing to a diverse and well-connected sports environment.

In March 2026, SORA gardens Links Skatepark was selected as the venue for “Japan - Vietnam Urban Sports Day”, part of the 11th Japan Vietnam Festival (JVF).

The event gathered the urban sports community and featured the participation of Abe Raimu, a professional skateboarder currently competing in the Japan Street League and AJSA Japan Pro Tour.

The event not only delivered impressive performances but also highlighted the skatepark’s potential as a future hub for community gatherings, events and sports competitions.

The skatepark is currently open free of charge (*) to local skateboarding community.

A dynamic space for an active lifestyle and urban sports

SORA gardens Links, Huynh Thuc Khang Street, Binh Duong Ward, Ho Chi Minh City

In November 2025, a new space officially opened on the ground floor of SORA gardens II, offering thousands of titles across genres: literature, skills, comics and more , along with a wide selection of stationery, gifts, toys, and exclusive designed items.

With a spacious 400m² area, FABICO Hung Vuong provides a bright and comfortable atmosphere, featuring a reading and creative experience zone, an ideal place for families to pause, relax and explore the world of knowledge together.

The opening of FABICO Hung Vuong not only adds another cultural and recreational destination but also helps nurture a spirit of learning and love for knowledge within the TOKYU Garden City community.

A cultural – educational hub for book lovers

Ground floor, SORA gardens II Building, Lot C17, Hung Vuong Boulevard, Binh Duong Ward, Ho Chi Minh City

Since August 2025, TOTO NEOREST Pickleball Court at SORA gardens Links (Binh Duong New City) has officially been put into operation.

This marks a new step in expanding the area’s sports facilities, offering residents and visitors an additional option to stay active, have fun and strengthen community connections.

The project is proudly supported by TOTO Vietnam, which holds the naming rights for the next three years. TOTO has also sponsored the full upgrade of supporting amenities, including changing rooms, showers, and restrooms - ensuring a modern and comfortable sports experience for all users.

Upgrades include: 6 toilets, 7 washbasins, 4 urinals, and 2 shower rooms.

The system features six covered pickleball courts, suitable for both daily practice and tournaments. The courts are open from 05:00 to 23:00 daily, providing flexible access for all age groups and fitness levels.

Modern pickleball court system at SORA gardens Links

At TOKYU Garden City, every event is not just an occasion for fun but also a place where residents find laughter, connection, and a sense of belonging in a vibrant community.
Colorful stages, children playing in joyful games, adults strolling leisurely among lively booths… these have become familiar scenes at the events here.

But behind those beautiful moments, who are the ones quietly turning them into reality?

A small team, yet their work is never simple.
From brainstorming ideas, budgeting, coordinating with partners and contractors, working with tenants, to overseeing every detail of logistics, technical setup, and communications… each event is a race against time that demands flexible adaptation.

Without relying on outsourced teams for every program, they are the ones who directly turn plans into reality. More than anyone, they understand the residents of TOKYU Garden City.
They don’t just work here, they live here. They know every space, understand the community’s needs, and from that, create events that are tailored, meaningful, and close to the residents. They don’t simply “run a program”, they create memories.

2. The stories of those not standing on stage

When asked: “What moment do you remember most when running an event?” each of them had their own story to tell.

For an event planner, the best moment is when ideas on paper come to life. Of course, not every detail remains the same as in the beginning, there are adjustments for budget, staff, or even the weather. But when the event takes place and is warmly welcomed by residents and guests, I realize that those positive changes were necessary to make the event more complete.

As the person in charge of visuals, I’m lucky to capture the emotions and colors of every event. It could be a child’s smile among dazzling bubbles, a family relaxing to live music, or the explosive joy of a thrilling football goal. With each shot, I piece together the colorful portrait of this city.

In every event, our goal is to connect different partners to bring diverse experiences to residents and customers. In the role of a ‘connector,’ I have to balance tenant benefits with the consistency of the program. When the event ends and I see customers leaving satisfied, I realize the value of this work: not just connecting but accompanying both tenants and organizers so that everyone achieves their goals. That’s the ‘win-win’ spirit I always aim for.

My most memorable moment was standing in a corner of Hikari, watching guests smiling, chatting, and participating enthusiastically in the event. Everything; sound, lights, booths, staff; was running smoothly as planned. After so many days of preparation, that was the moment I knew all our efforts had paid off. We didn’t just organize an event; we created an experience that made people want to return. 

I remember once, just before a performance, the LED screen suddenly went black. It was quite tense, but thankfully, the MC quickly engaged the audience, giving me time to fix it. Within five minutes, the screen lit up again and the program went on. I felt relieved and more appreciative of the smooth teamwork that kept the event flowing.

An event may last only a few hours, but the preparation usually begins months in advance.
From brainstorming sessions, budgeting, space design, working with partners and tenants, to site inspections, stage rehearsals and technical checks, everything is carefully planned to ensure a seamless experience on the big day.

Yet, event organization always means preparing for the unexpected: adjusting plans due to weather, revising content based on delivery schedules or making last-minute tweaks to improve the show. In those moments, the team’s composure, initiative and experience shine brightly.

No one can count how many after-hours work sessions or how many last-minute details are checked - everything is done to ensure that once the program begins, everything flows smoothly, in rhythm and full of emotion.

4. Not just events, but nurturing a livable city 

At TOKYU Garden City, events are not only for entertainment—they also create long-lasting value for the community. Every program is an opportunity for residents to bond, share joy and build memories together.

The goal is for TOKYU Garden City to be more than just a place to live. It’s a place to enjoy life, where every resident feels cared for and proud to call it home. Through the combination of facilities, landscapes and meaningful events, the city continues to grow as a youthful, vibrant and sustainable urban area.

If you’ve ever smiled at a program or event in TOKYU Garden City, you may have carried with you a piece of emotion kindled by someone working quietly behind the scenes.

Thanks, the event staff those passionate people who always arrive earliest and leave latest to ensure every event ends with more joy to carry forward.

Because of them, TOKYU Garden City is not just a place with events, but a place of beautiful memories, connected communities and a city full of life.

They don’t simply “run a program”, they create memories.

Each event organized by Becamex Tokyu at TOKYU Garden City represents an effort to create a vibrant and connected living environment. It is an opportunity for residents to meet, share, and build beautiful memories together, fostering a sense of belonging. Through these events, Becamex Tokyu nurtures a lively community where culture, connection, and the spirit of togetherness are encouraged and spread.

Event Organizers – Bringing joy to a dynamic city

My name is Nguyen Dong Anh. I am 9 years old and I live in Binh Duong New City. I love playing many sports such as track and field, badminton, basketball and my most favorite one is football. After school, my parents also support me in attending a football class at Kawasaki Frontale Football School.

When did you start attending Kawasaki Frontale Football School? What do you enjoy the most there?

I have been attending Kawasaki Frontale Football School since 2023. The school has provided me the opportunity to learn and to play with my friends, and to participate in exciting matches. One of the highlights being here was traveling to Da Lat and Japan for competitions. I've had many unforgettable memories with my coaches and friends. Every training session is something I always look forward to. 

Which football match do you remember the most?

The match in Da Lat was the most memorable day! My team played amazing and we won 15-3. I was so happy because we all worked hard together to win. It was also my first time competing somewhere far away from home. That's why I'll never forget that day.

On weekends, I usually help my mother with chores such as cleaning or organizing things. And whenever we go shopping, I help her carry the bags. I feel happy because I can help my mother to be less busy. Sometimes, I also go on business trips with my parents to Binh Phuoc. On those trips, I get to experience many new things with my siblings, so I find the trips very interesting.

Weekends are a great time to play with my siblings. We love playing badminton, basketball, running, and drawing. Binh Duong New City has many places for us to do these activities, so I'm always excited.

How do you feel living in Binh Duong New City?

I love living in Binh Duong New City because this place is always energetic. The city is full of beautiful skyscrapers with modern interiors. My siblings and I especially love Hikari Commercial Area and SORA gardens SC. There's an AEON Mall in SORA gardens SC where my family often goes shopping and dining. Every day in Binh Duong New City feels like a new adventure!

Mr. Dai - Dong Anh's father has provided his perspective on child-rearing environment in Binh Duong New City.

Why do you support your children taking part in activities beside their school studies?

We encourage our children to participate in a variety of extracurricular activities because it helps them to have more fun and also develops essential soft skills. At Kawasaki Frontale Football School, in particular, teachers create a dynamic and positive environment where children can both play and learn many interesting things with their peers. Sometimes, the school even organizes activities that the whole family can participate in, giving us a chance to bond more closely with our children. These moments are truly meaningful for our family.

Our family has been living in Binh Duong New City since 2021, making it three years now. We have found that there's a range of fun and engaging activities, especially for children. The city always hosts events and festivals that not only provide healthy space for kids but also strengthen family bonds. This creates a vibrant and positive atmosphere for the community, and we're so glad we chose to live and grow here. 

Do you think Binh Duong New City is an ideal place to raise children?

In our opinion, the living environment is the most important factor when it comes to choosing a place to raise our children. We want a place filled with kind people, positive energy, and of course a safe, healthy environment for the kids. And Binh Duong New City fully meets these criteria, making it an ideal place for our children to grow up. Not only does it have modern infrastructure and high-end amenities but the community is also very civilized and friendly. We are truly proud to be citizens of Binh Duong New City.

Every day in Binh Duong New City feels like a new adventure!

Dong Anh has been living with his parents and 4 sisters in Binh Duong New City since 2021. Right now, he's an energetic little resident at SORA gardens II. Dong Anh is encouraged by his family to participate in extracurricular activities in order to develop physically and mentally and have a fulfilling childhood.

What made you decide to open "Phở Triều"?

Mr. Trieu: Before deciding to start a business at MIDORI PARK HARUKA, I had been living and working in Binh Duong New City for three years. During that time, I noticed that the area attracted many residents from various countries, which led to a rich culinary scene with numerous Taiwanese, Korean, and Japanese restaurants. However, there was a noticeable lack of authentic Vietnamese restaurants.

My family has nearly 20 years of experience in the food industry, and I have a deep passion for Vietnamese cuisine. Therefore, in March 2024, I decided to open "Phở Triều," a restaurant specializing in Vietnamese cuisine with "phở" as the signature dish, to introduce the flavors of our homeland to the international community here.

Already having experience in business, did you encounter any challenges with "Phở Triều"?

Mr. Trieu: Although I have experience before, opening "Phở Triều" still presented quite a few challenges. The first was the effort to develop an authentic Vietnamese pho recipe. Even though my family already owned a well-known pho restaurant in the center of Thu Dau Mot City, we wanted "Phở Triều" to have its own unique recipe while still maintaining the true flavor of Vietnamese pho.

The next challenge was sourcing high-quality and safe ingredients, such as Cu Chi beef, to ensure the quality of our dishes. This is crucial not only for the taste but also for food safety.

Ms. Minh: Another aspect that I paid attention to was the design of the restaurant's space. We focused not only on making the food delicious and hygienic but also on creating a comfortable, familiar atmosphere with a distinctly Vietnamese vibe. This way, customers can experience not just the flavors but also the ambiance of Vietnam right in our restaurant.

Could you share a bit about your restaurant's customers? How do they respond to the Vietnamese dishes at your restaurant?

Ms. Minh: Fortunately, "Phở Triều" has been very well received by both Vietnamese and international customers. Our Vietnamese customers often say they love the light and subtly sweet yet savory taste of our dishes, which suits the Southern palate. As for our international customers, they are particularly fond of our pho and often come back for more. We even have some regulars who are residents of HARUKA or work in nearby offices (laughs).

Mr. Trieu: The positive feedback from our customers is a great motivation for us to keep improving and refining our services. In the near future, we plan to add more traditional Vietnamese dishes to our menu to offer our customers a richer variety of choices.

As both a tenant and a resident of MIDORI PARK HARUKA, what do you particularly love about the environment here? 

At MIDORI PARK HARUKA, we can fully take advantage of the convenience of both running a business and living here. The front facing Vo Nguyen Giap Street makes it easy for us to attract customers. Whereas, the back area of the establishment, with a yard and internal pathways, provides a private and quiet space, ideal for rest and relaxation.

A significant advantage of this environment is the security system with gates and guards, which gives us complete peace of mind, especially with young children. Our kids can play in the safe area without any concerns about security.

Do your family have any favorite leisure activities here? 

Ms. Minh: My family really enjoys taking walks and soaking up the green space at MIDORI PARK HARUKA. We frequently stroll along the internal pathways, surrounded by lush greenery and a peaceful atmosphere, which makes us feel immersed in nature despite being in an urban area. My husband and I often use this time to chat and relax, while our children enjoy roller skating or playing with the neighborhood kids. 

Most importantly, we feel completely secure because this area is very safe and friendly.

In your opinion, what are the standout features of the living environment at TOKYU Garden City that support the overall development of children?

Ms. Minh: As a mother, I am very pleased with the environment at TOKYU Garden City, which provides an excellent setting for the holistic development of children. Besides their school education, I always hope for my children to engage in recreational and physical activities. Currently, my two kids are attending Kawasaki Frontale Football School, where they not only learn professional football techniques from Japanese coaches but also develop essential soft skills. I’ve noticed that they’ve become more energetic and confident after their time there.

Mr. Trieu: Additionally, TOKYU Garden City frequently hosts a variety of cultural and outdoor entertainment events. My family is always excited to participate and never misses any events (laughs).

What changes or improvements do you hope to see in TOKYU Garden City in the future?

Mr. Trieu: I believe that as the area becomes more populated, a wider range of businesses, shops, and services will emerge, creating a dynamic and bustling living and working environment. This will not only benefit the community but also drive the economic development of the area.

Ms. Minh: As for me, I hope that the MIDORI area will add more spaces and amenities for children living here. Facilities like sports fields, badminton courts, or safe play areas would be a great addition, providing kids with places to exercise and socialize with friends. I believe these amenities will be a key factor in making this area an ideal place for families to live, both for themselves and their children.

Finding authentic Vietnamese cuisine in a multicultural city

Mr. Trieu was born and grew up in Thu Dau Mot City. Three years ago, he, his wife, and their two children moved to Binh Duong New City. During his time living there, he noticed the potential for developing a Vietnamese cuisine business. With his family's experience in the food industry, in March 2024, he and his wife decided to open "Phở Triều" at MIDORI PARK HARUKA, a shophouse project in Binh Duong New City.

NITORI is a chain of furniture retail store in Japan from 1967 established by Mr. Akio NITORI, currently we have more than 255 store around the world, last September we have opened the very first store in Vietnam at SORA gardens SC, Binh Duong New City, Binh Duong province.

We were excited when receive the offer from TOKYU Garden City for coming to SORA gardens SC, but it also took time for us for consideration and planning.

At every store we open that the result of long and careful research into the market, demands and style of product local people care about. We recognized the potential of TOKYU Garden City where people living and coming here are very dynamic and multiculturalism. This aspect is matching with NITORI: Although culture can be different, we still together build up the innovating future.

I was born in the city of Kyoto, known as a cultural city of Japan and a famous tourist destination. Before starting to work at NITORI Vietnam, I had the opportunity to experience various fields and jobs, such as store management, logistics operations, etc. These experiences have given me a lot of knowledge and helped me understand the process from production to sales

What does a working day look like for you?

 My working day begins with inspecting the sales areas and analyzing sales data to devise the most suitable advertising and promotional strategies. Additionally, I use this data to create ordering plans and arrange products in the store.

Though my day is quite busy, I always make time to discuss and train the staff working here. This not only helps boost their morale but also fosters better teamwork and understanding among everyone in the store.

How would you describe the business environment in Binh Duong New City?

Binh Duong New City is a very interesting area. When I came here, I felt the innovation, creativity, and diversity of this place, and particularly, these qualities also apply to the people here.

With the presence of many age groups, our product lines have become more diverse and offer more choices for customers. We understand that deciding to purchase furniture for one's home is not an easy and simple choice for consumers here. For this reason, we always strive to improve the quality of our products, designs, and customer service and consultation when they come to NITORI.

Another quite interesting point is that Binh Duong New City is very diverse in terms of multicultural aspects, with many foreigners from both Asia and Europe living and working here. This also makes the types of services and shopping more vibrant, as it forces business stores to become more diverse to meet the needs of customers.

When I first arrived at Binh Duong New City, I was impressed by the scenery and the people. Everyone is very friendly and always ready to help others, even if they are foreigners. Additionally, the landscape here is truly captivating with many green spaces and well-planned roads. 

I was even more delighted to meet and talk with other Japanese people living and working here. You know, working in a country that is not your homeland but having the chance to meet fellow countrymen is truly wonderful for me.

With its designation as the cultural, political, economic, and strategic hub of Binh Duong province, we believe that the future of Binh Duong New City is very promising and potential. Evidence for this viewpoint is the substantial and well-planned investment in housing, shopping, and working projects in Binh Duong New City. I can use SORA gardens SC shopping center as a prime example.

With NITORI opening its first store in Binh Duong New City, we believe that as this place continues to develop and become more populous, the NITORI brand will become increasingly known and trusted, not only by the residents living here but also by visitors to this area.

Japanese man and the expectation to materialize dream living space

Before coming to Binh Duong New City, Tanaka Hirokazu worked at NITORI Interior, a subsidiary of NITORI in Hanoi, which helped him understand the sales process and the shopping psychology of customers in this country.

Binh Duong Urban Clinic is a Japanese medical clinic located in SORA gardens II, which opened in February 2019 as the first medical institution in Binh Duong New City. When it was first established, we had people from China, Korea, Taiwan, etc.

All the doctors are Vietnamese, and the main language used in the clinic is English. We also have interpreters supporting us in Japanese and Chinese. In addition to internal medicine, we are planning to gradually develop new projects such as vaccinations and healthcare consultancy.

Since I live in Dong Nai Province, I work at the "Dong Nai General Hospital" on weekdays. One day, I found out that my department was receiving assistance from the Japan International Cooperation Agency (JICA). Since they provide financial support for rehabilitation after injuries and illnesses, I became interested in providing care for Japanese patients. 

 However, there are no international clinics specializing in Japanese in Dong Nai Province, only in Binh Duong Province or Ho Chi Minh City. Therefore, I chose this clinic because it was relatively close to my home and easy to commute. 

How is the commuting environment from other provinces?

It's very comfortable. It takes about 40 minutes from my house to the clinic by car. Commuting for work is not a hardship. I think the actual distance from my home in Dong Nai Province to the center of Ho Chi Minh City is almost the same as the distance to the New City. 

 In fact, my husband works for an organization that plans transportation networks, and he always says that the roads in the New City are very good (laughs), that they are planned for 10, 20, 30 years from now, and that they are being maintained to match the development of the city.

About the medical environment in Binh Duong New City

Please tell us about the medical environment in Binh Duong New City

The medical system in the new city is still developing. There are no hospitals that can handle serious illnesses such as strokes and myocardial infarctions that require treatment within a short period of time after the onset of the illness, so emergency patients are mainly treated in Ho Chi Minh City. 

 However, I think the level of medical care for other common ailments is safe. In the new city, there are mainly clinics, but in the province, there are large hospitals such as BECAMEX International Hospital, Columbia Asia Hospital, and in obstetrics and gynecology, Hanh Phuc International Hospital. When I gave birth, I actually chose the Hanh Phuc International Hospital (laughs). 

 In Binh Duong Province, there are hospitals with excellent facilities where you can enjoy a comfortable medical life, and the environment is clearly better than in Dong Nai Province. We can also refer you to other hospitals if your condition cannot be treated at our hospital. Except for emergency treatment, about 95% of diseases can be treated at hospitals in Binh Duong Province.

What are the characteristics of the hospital and how do you interact with patients?

The important thing is to "focus on the patient". As I treated Japanese patients, I realized that there were some major differences between Japan and Vietnam. For example, after examining the patient, it is not enough to just give them the medicine, but they need to explain what they are taking, where the disease is and why they are taking it. The role of a doctor in this city where many foreigners live is not only to be a doctor, but also to be a companion and advisor to the patient. 

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